Brett mentions that he would concider staying in the Future 250 range of clients for offering insurance but are these really the clients that would need this protection?
I think that the “security blanket” of ranking insurance would really be a product/service that would benefit small and medium businesses because traffic from the search engines can make or break their business and they would want to protect that. But… would they be able to afford such a plan?
What do you think about offering insurance for rankings? (Please specify if you are a SEO consumer or SEO provider – Thanks!)