Everyone makes New Years resolutions that they never keep and I am aiming to break that cycle this year. I made a resolution this year to help people out to the best of my abilities. Now, I am not overly handy with tools, not involved with organized religion, not much of a political type but I know a bit about Search Engine Optimization (or I like to think so).
As Google continues to diversify their business portfolio with another venture into the mobile phone market, have they spread themselves too thin to remain the US market leader in search?
» Read more: Google Spread too Thin to Remain US Search Market Leader
Many webmasters and marketers are using the Google URL Builder to create campaign specific URLs to better track performance of online campaigns through email, banner ads, twitter and more. But what they don’t know is that each time they create a URL, they are creating a new, unique URL for the landing page and are creating a canonicalization issue.
» Read more: Resolve The Google URL Builder Canonicalization Issue
Walk into a room of SEOs and say, “So, I got this website and it is using frames”.
» Read more: Frame Link Element – Simple Search Engine Friendly Solution to Frames
Bring Your A-Game to Dominate Google Universal Personlized Search Results
Some of the doomsday types have been trying to spread panic throughout the SEO industry by saying that Google’s new “Universal Personalized Search” will kill off and put an end to SEO. The same thing was said when Google launched Personalized Search in 2004 and revamped it in 2005 for logged in users.
This may or may not be a new topic for some people but this helps to provide concrete proof the usage of keywords in your domain name and URL have an impact on the Bing ranking algorithm.
Google Continues Site Speed Agenda
Google continues to push the site speed agenda agressively at the end of 2009, as this will be “an important trend in 2010″ (via Matt Cutts during PubCon 2009 Panel). In the first two days of December Google has made two announcements involving new ways to analyze and improve site speed.
» Read more: Two Google Tools to Analyze and Improve Site Speed
Site Speed Important in 2010
You may be wondering, why is this on at all relevant to search and being mentioned on a search engine marketing blog?
I swear, if hear or see one more person from the SEO industry use the words “free” and “SEO” in this format – “SEO is Free” – I am going to lose it (Actually, I think I am losing it right now).
As SEOs we run into many types of clients. Some are great and some are not so great. One of the worst is the unmotivated client.
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