Create Sales Funnels Strong Enough to Support THREE Bears!

You should be able to answer YES to that because you have setup goals, funnels and conversion tracking. You are quantifing it with the sales, leads, sign-ups or other goals you are tracking. Looks great, you are making money or have the leads & sign-ups that you will convert into cash in the bank. But, (yes another but!) is that really the most sales, leads, signups or whatever your site could be generating?

» Read more: Track Calls to Action for Lower Funnel Attrition

I don’t know about everyone else but when I am working on a post I tend to refresh the preview page constantly. This adds a bit of bloat to the Google Analytics reports for site traffic. So, here is an easy way to clean up analytics to exclude preview traffic working on a Wordpress powered blog or site.

Step 1: Figure out the piece of the URL that distinguishes the preview page from all the other pages or posts on the site.

» Read more: Cleaning Up Analytics – How to Exclude Wordpress Preview Traffic

The latest updates to Google Analytics brought about some great new tools including the Advanced Segments and Custom Reporting features. These both have proven to quite useful to me so far.

However there was one change that at first I thought was a good idea but now find it to be a waste of time and useless. What I am talking about are the new “Overview” pages both the all accounts and individual account overview pages.

» Read more: Bypassing the Google Analytics Overview Pages

There are a wealth of analytics companies trying to each grab their own share of the pie in this highly competitive niche software industry. However, there are four companies that have caught the attention of venture capitalist as potential shining stars trying to break away from the pack. Each company is offering a slightly different product homing in on different types of metrics and features website owners and advertisers are interested in.

Already in 2008, VentureBeat has reported that these four analytics companies have received new venture capital coming in at a total of $78.2 million.

» Read more: $78.2 million for Web Analytics Companies in 2008